There are a lot of fantastic resources available on how to use Typography to help relate the message of your design. The video posted below is an excellent introduction to the concept for the AWE3MI students, and good review for the 4MI crew.
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Smashing Magazine has an awesome article on the Principles of Using and Selecting Typefaces. You should check it out! This is a nice overview of the practical use of the concepts we looked at in class before the March Break.
AWE3MI This lesson has a lot of "cool factor" to it. You are going to learn how to create "reality", by naming, and then making the neon advertising sign, for your own fantasy restaurant. You will need to download this file, unzip it to your desktop, and watch the tutorial below. Feel free to rewind, pause, and fast forward your way through the lesson. Headphones would be a great idea :) Take your time, work in pairs (if you must), and most of all, have fun and don't be afraid to make mistakes..you can always step back a step or two and start over. AWE4MI: please keep hammering away at the yearbook. We need templates ASAP. You should also be past 50-75 points by the end of the week.
![]() Sometimes I am in awe of how the creative mind works. This poster series, while not used by the Smithsonian, was a project undertaken by a designer to pad his digital portfolio. I think they are great examples of how a simple message and spot on typography combined with an effective and uncomplicated layout can have masterful results. |
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May 2021
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